Converting Every Visitor into Subscriber
If a person visits your web site and leaves, chances are that he or she will not come back, especially if there are no compelling reasons to do so. After all, we all behave rather impulsively on the Internet, so much so that we can simply forget where we were 10 web pages ago.
But the bottom line is that your visitor may not come back to your web site again. If 1,000 visitors visit your site, leave and never come back again, you can imagine the amount of possible revenue lost, simply because they do not come back. You could have converted a part of the visitors into your clients.
Some may say that making unique content can keep some of the visitors coming back, but very often, unique content is not the answer. The real, long-term answer lies in converting your visitors into subscribers of your mailing list.
Before your visitor leaves your website, you want to convert him or her into your subscriber through a simple opt-in to your mailing list. You do this by asking for your visitor’s name and email address through your opt-in form.
And if your visitor signs up to be on your mailing list, you can still follow up with him through email. You can get your subscriber to consider your offer, or endorse another offer to him or her.
All in all, you want to convert as many visitors into subscribers as possible and obtain the possible revenue you rightfully deserve - the easy, wise method.
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