Pay per click marketing, or PPC, is simply advertising on the Internet in which you need to pay to search engine or advertising company every time someone clicks on your ads. The advertising company or search engine publishes your ad on a variety of internet sources depending on what you are willing to pay for your ads. You can set limits on how much you are willing to pay, and you can scientifically control what keywords and also the demographics and regions where your ad will be shown. Just by having a website alone will not get you lots of new visitors or even sales usually. You have to work to market the site so that people can easily find you, hopefully people who are already interested in your product. You can promote your website through social network marketing such as Twitter and Facebook, forums, bulletin boards, PPC and other internet marketing techniques. And this is where pay per click marketing excels. You can carefully choose your keywords and websites where your ads will be displayed on. This is because the search engines will match your keywords that you have selected to the search terms that the visitor has typed [...] read more