Outsource Article Writing - New Buyer Creative Tips When Outsourcing Your Writing
Here’s how you can get started:
1. Know exactly what you want. The problem with new buyers these days is that they don’t know what they really want. Yes, they know that they need articles but they’re clueless as to what keywords they want to target, the length of each article, the kind of information needed in each copy, etc. This is the reason why most of them are not getting exactly what they’re looking for. So as to avoid being in the same scenario, spend at least a couple of hours writing down your requirements and your expectations. Be very descriptive as much as possible.
2. Finding the best service providers. Before you do your research, I recommend that you contact your friends or colleagues who have outsourced their articles before. See if they can recommend somebody who’s really talented and who have strong work ethics. If you didn’t get any recommendation, start finding the best service providers by doing Google search. Search for the terms related to ghostwriting and outsourcing and you’ll get websites of those people who are offering article writing services on search page results.
3. Read and compare. Next step is to read the websites of established ghostwriters or companies who have been in the business for no less than 3 years. Pay attention to their online portfolio and verify not only their skills but also their testimonials so you can easily make well-informed decision.
4. Request for a free consultation. You would want to talk to your prospective service providers either through phone or email before you sign up to their services. Before the scheduled appointment, list down questions that you would like to ask so you can maximize the time. Get to know these people and their work ethics. Ask what they can offer and how they can top other offers from other service providers. Doing this will help you get the most out of your money.
5. Talk about your expectations and requirements. After you’ve chosen the best people for your articles, the next thing to do is to talk about your requirements and expectations. Talk about the deadline, the SEO writing techniques to be used, the length of your articles, etc. Also, don’t forget to talk about content duplication and copyright issues. Make sure that you’re on the same page. Get everything that you’ve talked about in writing and have it signed by your ghostwriters.
6. No advance payment. There shouldn’t be any reason why you would send advance payment. You need to be very careful especially now that there are a lot of stories where service providers run away with buyers’ money without getting anything done. I suggest that you set up escrow payments instead that you can release once the project is done to your satisfaction.
7. Offer feedback. Here’s what I can suggest; ask your service providers to send the first couple of articles for feedback. Through this, you can tell them right away if they’re on track or if there are adjustments that need to be made.
Sean Mize teaches coaches, consultants, and small business owners how to package their knowledge and sell it at a high price.
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